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AI-Powered BSS/OSS

Ready for multi-agent operations. Built on Cerillion AI Agents and MCP.

BSS/OSS is entering the era of AI-orchestrated operations. AI Agents collaborate over MCP (Model Context Protocol), invoking capabilities via Open APIs/ODA, while guardrails ensure data privacy and accountability. The payoff: minutes-to-market offers, explainable decisions and end-to-end journeys executed with confidence.

At Cerillion, we put AI at the heart of telecoms transformation. Our composable BSS/OSS suite comes with AI fully embedded, helping communications services providers (CSPs) simplify complexity, accelerate time-to-market and deliver outstanding customer experiences.

Cerillion AI Agents extend that foundation by turning intent into action – planning, reasoning and executing with policies you control – while MCP integration across our TM Forum-certified Open APIs enables secure collaboration with approved third-party AI agents, so multi-agent workflows deliver coordinated, end-to-end journeys with human approvals where required and governed execution throughout.

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Recognised in the Gartner® Magic Quadrant™ for AI in CSP Customer and Business Operations.

Find out more

Up to...*

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faster product & promotion launches

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lower AHT for bill-related contacts

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higher sales conversion rates

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less leakage through earlier anomaly detection

Driving Outcomes That Matter

AI isn’t just technology – it’s about business results. Today’s CSPs are focused on:

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Campaign ROI

Optimising targeting and budgets to cut waste and lift ROI across channels.

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Hyper-personalised Engagement

Delivering real-time next-best actions and offers for every customer, at every touchpoint.

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Lead Generation & Conversion

Scoring intent, tailoring pitches and auto-drafting proposals to qualify faster and close more.

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CLV Growth

Using propensity and value models to drive high-impact upsell/cross-sell that boosts ARPU and loyalty.

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Churn Prevention

Predicting risk early and triggering save-actions with tailored offers and assisted care journeys.

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Faster Time-to-Market

Launching new products and promotions in minutes with AI Agents.

Cerillion’s AI capabilities are designed to deliver these outcomes, ensuring that every feature has a measurable impact on your business – with human-in-the-loop controls, policy-based approvals and full audit trails for governed execution.

AI-Powered Capabilities Across the Suite

Cerillion’s product-led approach means AI is fully embedded across the suite, enabling AI-powered capabilities including:

Product Creation

Build new products, packages and promotions using natural language and image recognition.

Sales Enablement

GenAI-driven shopping cart creation, personalised offers and smarter self-service.

Bill Intelligence

Explain billing differences instantly in plain language, reducing call volumes and handling times.

Anomaly Detection

Identify risks and performance issues before they impact revenue or service levels.

AI-Powered Analytics

Natural language queries, chart explanations and insights that anyone can understand.

Agentic AI: Meet the Cerillion AI Agents

Agentic AI is the next evolution of embedded intelligence – AI that works with your people, not just behind the scenes. Cerillion brings Agentic AI to life with a family of AI Agents that do the heavy lifting – drafting, validating and orchestrating – while your teams review and approve key steps:

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Catalogue Agent

Creates new tariffs, bundles, and packages from simple natural language prompts, images or voice input.

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Promotions Agent

Designs and launches complex promotions faster, maximising ROI and customer engagement.

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Sales Agent

Recommends the most suitable products and auto-drafts quotes for review to accelerate conversion.

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Workflow Agent

Builds new workflows from swimlane diagrams and orchestrates multi-step processes with policy guardrails and human approvals at key steps.

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Billing Agent

Provides clear, automated explanations of billing queries to deflect calls and shorten average handling time.

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External AI Agents

Use MCP to let approved third-party agents collaborate with Cerillion AI Agents for secure, cross-channel automation.

These agents run on Cerillion’s API-first, standards-based architecture (Open APIs/ODA) and are fully embedded into the suite, making them immediately usable across multiple channels and with no specialist AI expertise needed.

Open Integration with Your AI Stack (MCP)

  • Interoperability. MCP lets approved external agents safely discover and invoke Cerillion capabilities via Open APIs/ODA – with scoped permissions and human approvals where required.
  • Secure orchestration. You control which tools and data agents can access, with approvals and governance over personal data via Cerillion’s AI Management Centre.
  • Composable automation. Link Cerillion AI Agents with third-party agents (e.g., analytics, marketing, care) to automate end-to-end tasks across channels.
  • Faster time-to-value. Reuse the same pre-integrated Cerillion building blocks across products, journeys and interfaces for consistent experiences and lower TCO.

Proof from the Market

Why CSPs Choose Cerillion for AI BSS/OSS

  • Recognised Leadership – included in Gartner’s 2025 Magic Quadrant for AI in CSP Customer and Business Operations.
  • Results-Driven – AI features aligned to ROI, CLV growth, engagement and churn reduction, delivered with policy-based approvals and governed execution for predictable results.
  • Future-Proof InnovationEvergreen software programme ensures continuous delivery of new AI capabilities within a pure-product model (configuration not customisation).
  • Flexible Approach – bring your own LLM (ChatGPT, Claude, Gemini, Azure AI) or any other proprietary model, plus MCP-enabled integration with third-party AI agents.
  • CertAInty of Outcome – our commitment to predictable, explainable results in production through governed, human-in-the-loop automation.

Ready to see our AI Agents in action?

Contact us now for a personalised demo or to talk to an expert.

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* - based on Cerillion benchmarks and customer deployments; results vary by scope, channels and data quality.

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