Cerillion Blog

When deciding how often to bill customers, subscription companies must juggle a range of factors to ensure a steady income without pricing out new users. Which options are available, and what are the benefits and drawbacks of each approach?

After a year of unforeseen global disruption, we look ahead to what is in store for the telecoms sector in 2021, a year that will be defined by recovery and resilience, and ask what major developments will come to define the industry.

There is a common misconception that recurring billing and recurring payments are one and the same thing – a misunderstanding that can have profound implications on the likelihood of subscription success. Dominic Smith runs through the key differences between billing and payments, and explains why companies embarking on a subscription model need to look carefully at their recurring billing needs to avoid a Winter of Discontent.