Cerillion Blog
The Cerillion Blog provides a regular feed of company news, industry insight and informed opinion, all delivered by a team of recognised experts from across the company

How do you stop digital transformation projects from failing?
Why do digital transformation projects fail so often? And how can organisational culture be the key to overcoming common hurdles? Musaddik Ahmed explores three key areas that Cerillion focuses on to implement and deliver successful digital transformation projects.

How CPaaS is transforming enterprise communications
Communications-Platform-as-a-Service (CPaaS) offers businesses pre-built applications, customisation options, and scalability without the need for costly infrastructure. How can businesses leverage CPaaS to enhance customer experiences, reduce costs, and facilitate growth in new markets?

The future of living: how digital BSS is the key to smart city monetisation
Smart cities promise to revolutionise modern urban living for billions of people worldwide. Richard Doughty sorts the truths from the urban myths about smart cities, and looks at the future of connected urban spaces, from the jungles of Borneo to the sands of Saudi Arabia.

Top Five Telecom Trends for 2023 – as voted for by you
The results are in! The top telecoms industry trends for 2023 as voted for by Cerillion’s followers on social media. How will artificial intelligence, the cost-of-living crisis, smart city developments and Open APIs leave their indelible mark on the sector over the next 12 months?

Journey to the West? Can a WeChat-style superapp change telecoms as we know it?
Will we one day access all our lifestyle services from a single mobile app? Having taken Asian markets by storm, can all-encompassing superapps work in the West too? And is there room in this ever-expanding market for telcos to get involved?

Understanding your enterprise customers: what do they need and what do they expect?
When it comes to enterprise connectivity, is 5G now the be all and end all, or are other technologies an equal part of the equation? Richard Doughty and others set out to answer just that at this year’s Total Telecom Congress – read the highlights from the panel here.

How can telcos keep their price promises during the cost-of-living crisis?
Following a recent government summit, UK telco bosses have made commitments to help customers with the rising cost of living. Implementing these promises will increase Customer Lifetime Value and make telcos more competitive. In this article, Musaddik Ahmed looks at how Cerillion can help keep the cost of telecom services down.

Follow the money: five insights from recent telecoms earnings reports
Is it time to get bearish or bullish with telecoms stocks? While we won’t advise you where to invest, we can answer the question – what do recent quarterly reports say about the state of the sector in the first three months of the year?

Don’t panic! Emergency text alerts are coming to your phone
Could a text message save your life in an emergency? From this summer, the UK Government will finally catch up with other countries and start sending out alerts to all mobile phones in the event of major accidents and disasters – why has it taken so long to implement this and what are the pitfalls to avoid?

MWC22: a perverse traverse through the Metaverse
Brian Coombs reports back from this year’s MWC Barcelona, detailing the highs and lows from the showfloor – from the usual bricolage of 5G services and connected devices, to folding mobile phones, cyber-dogs, and the Metaverse causing more than a few eyes to roll.

Information wants to be free: telecoms under repression and unrest
In times of crisis and repression, telecom customers have been – and continue to be – subjected to restrictions on free communications to manage perceptions and stifle any dissenting voices. From Ukraine and Myanmar to Cuba and Afghanistan, how do telcos operating in unstable markets manage, and how have customers in these regions taken it upon themselves to improve services?

The B2B Experience Gap: why EX is the new CX, and how to fix “the jalopy of the industry”
It was a B2B customer experience reunion as we brought back panellists from Omnisperience, OCX Cognition and Lumen Technologies for a webinar on how telcos can engage their customers and build more business. Check out the panellists’ key takeaways below, and then watch the full replay.

FinOps: an industry primer
For digital-intensive businesses who live in fear of that next cloud services bill, FinOps offers a proactive solution, anticipating and integrating dynamic cloud usage into the development cycle. What are the key tenets of FinOps, and how can it radically improve your transformation efforts?

The safety net: cybersecurity, telecoms, and remote working
With work-from-home becoming an increasingly appealing prospect in the long term, telecoms companies must guarantee that their remote cybersecurity systems are just as robust as their in-house provisions. What can telcos do to shield themselves from attack?

World Economic Forum 2021: Circular economy and “The Great Reset”
Subscriptions are high on the agenda of the World Economic Forum, as part of their strategy for a Great Reset of global capitalism. How will subscriptions be integral to a circular economy? And will not owning anything really make everyone happy?