Cerillion Blog

In his latest article in a series on creating compelling customer experiences, Tiago Lopes explores the aspect of customer communications, and looks at how to keep your outbound correspondence and inbound channels engaging and informative without becoming overwhelming.

After being rapidly adopted as a necessity during the COVID-19 pandemic, self-service is here to stay. What options are now available and viable, and how do customers feel about doing the heavy lifting themselves?

As the subscriptions industry proves its resilience to the shocks of 2020, we look ahead to what big trends we think are in store for businesses in 2021, a year of consolidation and transformation.

The Future of Telecoms blog series continues with this blog that studies the impact of Artificial Intelligence (AI) and BSS. Saleh Bari builds a compelling case for AI and argues that the technology will become the key driver for BSS of the future.