Euphony Selects Cerillion For Multi-Country Billing Solution
London, 14th July 2005 – Cerillion Technologies today announced a new contract to provide a complete CRM, Billing and Mediation solution to Euphony, a pan-European provider of telecommunications and utility services, to support their rapidly growing business.
Euphony has grown from its UK base to providing services in the Republic of Ireland, Belgium, The Netherlands and Germany, with further expansion in Europe planned for the future. Cerillion will implement their Revenue Manager, CRM Plus, Mediator and Web Self-Care products to support a wide range of services including Carrier Pre-Select (CPS), Broadband, Mobile and Energy.
Giles Redpath, CEO of Euphony said: “Having the right business support systems infrastructure is now vital as we continue to launch new services and expand into new markets. It was strategically important to select a partner who can provide us with a scalable and cost-effective solution to support our multi-country, multi-service business model. After a rigorous evaluation, Cerillion have proven they have the right products, and the track record and expertise we need.”
“Euphony has an exciting business model which has enabled them to penetrate new markets very quickly with an innovative range of products” commented Louis Hall, CEO of Cerillion Technologies. “We are delighted to be working with Euphony on this important project and look forward to the relationship developing further as they continue to expand their portfolio throughout Europe.”
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Notes to editors
About Euphony
Following the liberalization of the European telecom market, Euphony started its operations in January 1998 as a UK-based provider of telecommunication services. Thanks to its fiercely competitive rates, the company was immediately able to position itself as an attractive alternative for both private and corporate customers. The company’s success has always been based on the same two criteria: the development of competitive services which allowed the customers to make great savings in comparison with incumbent operators, and the expansion of a network of freelance consultants who tirelessly prospect for new customers. The company extended its operations into Belgium and Ireland in 2000, into the Netherlands in April 2001 and into Germany last year.
Euphony rapidly expanded its operations as a reseller of call minutes thanks to partnerships with operators such as Mobistar (Belgium), MCI (Netherlands), Worldcom (United Kingdom and Germany) and Cable & Wireless (Ireland), which allowed the company to offer comprehensive and competitive services without the overhead associated with having to roll out its own telecom infrastructure. Euphony purchases bulk volumes of call minutes (thus cheaper) from mobile or landline network operators or Internet providers -depending on the country- and then retails them to its own customers at lower-than-average rates. Thanks to its commercial model, Euphony is able to pass its own savings on to its customers.
Euphony mainly reaches its customers through to a network of authorized freelance business consultants, again significantly reducing company overhead by eliminating the need for local offices. The consultant network doubles as a word-of-mouth promotional instrument, allowing Euphony to operate without investing in broad-scaled media campaigns or mass mailings. By substantially reducing its overhead in these ways, Euphony is able to offer extremely competitive rates. The company allows its customers to call and/or surf on the Internet with savings of around 33% per month in comparison with the incumbent operators.
Euphony’s philosophy is to enable its customers to save on the services they use every day. Our product range will gradually expand with the introduction of new utility products as customer needs evolve.